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UA-PTC, Facebook partner to offer online digital marketing certificate program

UA-PTC, Facebook partner to offer online digital marketing certificate program

September 09, 2019

Facebook and UA - Pulaski Tech Community Education have partnered to offer a new, non-credit Digital Marketing program to meet the digital marketing needs of small business owners, entrepreneurs, employers, and job seekers who need in-depth information. Students who earn this certificate will have mastered the foundational concepts of digital marketing!

The program offers six three-week sessions that count toward the digital marketing certificate.

Topics include: Foundations and Strategies of Marketing; Marketing Content Strategy and Branding; Marketing Analytics and Performance Optimization; Social Media Marketing; Search and Display Advertising; and Email Marketing. The course format is online, but with the benefit of a live instructor who can provide one-one-one feedback on questions and assignments.

The first session begins Oct. 7, 2019; the final session concludes March 22, 2020.

Facebook is paying for part of the course fee. The full price is $2000, but with the $500 Facebook scholarship (added at checkout) the cost is only $1500. Participants who complete all six sessions will receive $50 in free Facebook advertising space.

October 4 is the registration deadline. Enrollment is limited. Register online at www.uaptc.edu/digital-marketing

For more information, contact Molly Mitchell at [email protected] or (501) 907-6670

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