UA-PTC’s AI success story: MyAgent drives 253% engagement increase
UA - Pulaski Tech’s AI assistant, MyAgent, was featured in a case study by Modo Labs that was presented at the recent Educause conference in Nashville. The data confirms the college’s investment in the technology is paying off, showing a 253% increase in app interactions.
UA-PTC leadership, including Chancellor Dr. DeProw, CIO Wayne Floyd, and Webmaster Lennon Parker, presented the AI solution at the influential Educause conference.
"From our perspective, our joint presentation was the absolute highlight,” Andy Umans of Modo Labs said. “We received loads of compliments and interest after that, so thank you so much for the impact you'll make on Modo's business!"
MyAgent, integrated into the Modo Campus app, was launched to address challenges presented by fragmented tools and repetitive requests that strained staff. It quickly became the app’s most popular feature.
Key Results:
- 253% increase in app interactions: traffic more than doubled compared to other modules.
- 94.5% student adoption: MyAgent is the most-used feature in the mobile app.
- 140% increase in prospective student engagement.
CIO Wayne Floyd emphasized the efficiency gains: “Modo had their AI knowledge agent up and running for us in no time. More importantly, it saved my team countless hours we can now spend on other high-impact initiatives.”
MyAgent allows students to ask questions in natural language and receive accurate, real-time responses based on official campus resources. It quickly became the most popular feature, instantly connecting students to key services like registration, financial aid, and advising. By offering 24/7 availability for student questions, MyAgent ensures students get instant support, allowing staff to focus on complex, personalized assistance, solidifying UA-PTC’s commitment to student success.
MyAgent is accessible in UA-PTC's mobile app. For more information about UA-PTC's mobile app and to download for free, visit uaptc.edu/app.
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